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Paid Social

Meta (Facebook & IG) Ads

Scale your revenue with highly-targeted, creative-first campaigns on Meta's ecosystem.

What it is and what it looks like

Understand Meta (Facebook & IG) Ads before you buy it

Meta ads appear inside Facebook and Instagram feeds and stories. People see them while scrolling, so the creative has to stop the thumb before targeting matters.

Illustrative example, not a real campaign

Our approach to Meta (Facebook & IG) Ads

We don't believe in set-it-and-forget-it campaigns. Our methodology involves continuous testing, robust attribution, and aggressive scaling once we find profitable metrics. We act as an extension of your internal team.

  • Dynamic Creative Testing
  • Lookalike Audiences
  • Pixel & API Setup
  • Full Funnel Strategy

How it works

What happens, step by step

  1. 01

    Set up tracking

    Pixel and conversion API so Meta knows which clicks became sales.

  2. 02

    Launch creative tests

    Several angles, formats and audiences run against each other.

  3. 03

    Scale what works

    We raise budgets on proven ads and retire tired ones.

Know what you are buying

Tell us about your business and we will show you where this service fits and what to expect.

GET A FREE QUOTE

Meta Advertising

Frequently asked questions

Common questions about the service, what is involved, and what to expect.

Do you run ads on both Facebook and Instagram?

Meta campaigns can use Facebook and Instagram placements where supported by the campaign objective and creative. We decide the placement approach around your audience and results rather than promising equal spend on both platforms.

Do we need new creative to run Meta ads?

We review your current images, videos, offer, and usage rights. Existing assets may be enough to start, but ongoing creative testing is important. Any new production, creator sourcing, or design work should be defined in the scope.

Why do Meta's reported sales differ from our store?

Platforms and stores use different attribution windows, identities, and reporting rules. Consent choices and device changes can also limit measurement. We compare platform data with store results and account for overlap instead of adding every channel's attributed sales together.

How much does this service cost?

Pricing depends on the work involved, account complexity, assets, and support you need. We confirm scope and fees in a proposal. Advertising spend, platform subscriptions, and third-party costs should be identified separately; there is no universal budget or return that fits every business.

What do you need from us to get started?

We begin with your goals, customers, existing setup, and the constraints that affect delivery. We then agree on responsibilities, approvals, access, and milestones. Use appropriate platform permissions rather than sharing passwords. Timing and deliverables are confirmed for your project before work begins.